Description
WooCommerce 基于 WordPress 打造,是一种灵活且开源的电子商务解决方案。无论您是要创业,为现有实体店进行在线推广,还是为客户设计站点,您都可以快速入门并构建您想要的商店。
在新的或现有的 WordPress 站点上激活免费的 WooCommerce 插件,按照可选的向导,在几分钟内即可设置新的商店:
- 产品、购物车和结账页面
- 通过信用卡和其他方式安全付款
- Configurable shipping options, including flat rates and label printing
- 通过模块化的区块在站点上集成内容和商务
- Automated tax calculations
- Google Analytics, MailChimp, and Facebook integration
- Central store dashboard with key metrics, and more.
除上述基本功能之外,WooCommerce 还可以完全自定义和可扩展:
- 选择适合您的品牌和行业的设计。
- 借助免费和付费扩展程序改进商店:添加功能并与当地和全球电子商务 Web 服务集成。
- 检查和修改核心插件代码的任何部分。
- 利用钩子和过滤器修改功能。
- 构建在 REST API 和 Webhooks 之上。
Open-source freedoms mean full ownership of content and data forever – plus the expertise of a friendly global community.
WooCommerce is built to allow store managers to run an eCommerce site themselves, no web developer needed. There is also a free WooCommerce mobile app (Android and iOS) for store management on the go.
WooCommerce is developed and supported by Automattic, the creators of Jetpack and WordPress.com, along with independent contributors. The official extension marketplace is on WooCommerce.com.
从订阅到健身器材类以及豪华汽车
您可使用 WooCommerce 售卖任何形状和尺寸的实物和/或虚拟物品,内置支持产品变量,一种产品可有多种配置,并可让顾客即时下载虚拟物品,甚至可以售卖推广返利的产品。
这些只是开箱即用的选项。借助付费扩展程序,您可以扩展 WooCommerce 商店进行预订,提供会员服务,按订阅设置定期付款,制定动态定价规则以及更多功能。
开始每月订阅葡萄酒,为参加 10 次以上课程的成员提供瑜伽垫折扣,提供可配置的礼篮或个性化的珠宝,这一切都可以通过 WooCommerce 实现。
综合支付选项
WooCommerce 附带接受主要信用卡、替代支付方式、BACS(银行转账)和货到付款的功能。
For additional options, WooCommerce also integrates with more than 140 region-specific gateways including popular choices like Stripe, PayPal, Square and Amazon Pay. Apple Pay and Google Pay are also supported.
Search for your payment service provider of choice on the official marketplace.
当地和全球配送
WooCommerce 的配送具有高度可配置性。调整内置设置可提供免费配送或固定利率配送,通过设置配送区域将配送限制为特定国家/地区,或者是向世界开放您的商店。
Official extensions connect you with hundreds of local and international carriers – including Royal Mail, FedEx, and Australia Post – and let you integrate with inventory management and fulfilment providers.
There are also extensions available to add delivery and shipping options and support strategies like buy-one-get-one free, free gifts, and add-ons. WooCommerce Shipping supports real-time calculations and printing labels at home.
借助主题和区块设计商店
WooCommerce store design starts with a theme of your choice. There are hundreds of free and paid themes available, including Storefront by Automattic — it’s free to all stores and you can choose to have it installed for you during the guided setup.
Storefront offers deep WooCommerce integration and prioritizes speed and uptime. You can add your brand and define your style by customizing Storefront yourself or adding one of several industry-themed Storefront child themes.
借助 WooCommerce 区块(在 WooCommerce 3.6 及以上版本中可用)进一步个性化商店的设计,使用这些区块向任何页面添加选项或产品,实现商务和内容的无缝融合。
借助扩展程序自定义商店
向 WooCommerce 商店添加功能的最简单的方式就是使用扩展程序:
- Sell anything – Subscriptions, Memberships, Bookings, Product Bundles, and more.
- Make your store, your way – Product Add-Ons, Checkout Field Editor, Additional Variation Images, and more.
- Customize your shipping options – Table Rate Shipping, Shipment Tracking, live rates from top carriers, and more.
- Find your audience, market to them your way – Google Product Feed, LiveChat, Amazon/eBay marketplace integration, and more.
- Drive sales – Dynamic Pricing, Smart Coupons, Google Ads, and more.
我们在 WooCommerce.com 市场上以及在 WordPress.org 代码库和 Web 上中提供了数百个官方扩展程序,这些程序均经过 WooCommerce 开发人员检查。
永久控制您的数据
WooCommerce 可为您提供从税收到库存水平乃至客户帐户的完全控制权。添加和删除扩展程序,更改商店的设计和切换主题或者托管或支付服务提供商,您可以尽情操作。
In a world increasingly aware of the importance of data protection, WooCommerce gives you full ownership over what is tracked and stored. If you opt to share usage data with us, your data is anonymized and kept secure. At any stage, you can opt out of all forms of tracking while still enjoying all of WooCommerce’s capabilities.
有了 WooCommerce,您的数据便属于您。使用托管电子商务平台的风险之一是,如果提供商关闭,您就会失去商店。WooCommerce 商店数据是前瞻性数据,您可以免费导出全部内容,将站点转移到所选的任何位置。
开发人员为什么喜欢使用 WooCommerce
我们最初创建 WooCommerce 时便考虑到了开发人员的需求。WooCommerce 具有 REST API,几乎可以集成任何服务。您可以随时随地绝对安全地访问商店数据。
开发人员可以使用 WooCommerce 轻松创建、修改和扩展符合客户规格的商店,甚至是通过扩展程序或自定义解决方案增强其功能。
无论您要构建的商店规模如何,WooCommerce 均可提供强大的框架,为基本商店乃至企业级商店提供支持(在一个中央位置提供内容和商务)。
WooCommerce 由专业的开发人员团队进行审核,这些人跨时区工作,来确定并修补发现的任何和所有漏洞。每次发布时会更新全面且易于访问的文档。您可以通过我们的文档了解如何创建客户需要的站点。
加入我们壮大中的社区
WooCommerce 是发展最快的电子商务社区之一。我们感到自豪的是,用户经常指出社区提供的大量帮助以及在线提供的丰富资源是他们喜欢 WooCommerce 的原因。
There are 80+ WooCommerce Meetups taking place in cities across the world that you can attend for free and even get involved in running. WooCommerce also has a regular presence at WordCamps across the globe – and we’d love to meet you.
If you’re interested in contributing to WooCommerce we’ve got more than 350 contributors, and there’s always room for more. Head to the WooCommerce GitHub Repository to find out how you can pitch in.
WooCommerce is currently 100% translated into 24 languages, including Danish, Ukrainian, and Persian. If you’re interested in helping to localize WooCommerce by adding your local language, visit translate.wordpress.org.
贡献者和开发人员
“WooCommerce” has been translated into 55 locales. Thank you to the translators for their contributions. Translate “WooCommerce” into your language.
INTERESTED IN DEVELOPMENT?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Screenshots
Blocks
This plugin provides 9 blocks.
- woocommerce/handpicked-products
- Hand-picked Products
- woocommerce/product-categories
- Product Categories List
- woocommerce/product-category
- Products by Category
- woocommerce/featured-product
- Featured Product
- woocommerce/product-tag
- Products by Tag
- woocommerce/product-new
- Newest Products
- woocommerce/product-on-sale
- On Sale Products
- woocommerce/featured-category
- Featured Category
- woocommerce/product-best-sellers
- Best Selling Products
Installation
中等需求
- 建议使用 PHP 7.2 或更高版本
- 建议使用 MySQL 5.6 或更高版本
Visit the WooCommerce server requirements documentation for a detailed list of server requirements.
自动安装
自动安装是最快捷的方式,因为 WordPress 自身即可处理文件传输以及解压,您不需要离开您的浏览器。要自动安装 WooCommerce,仅需登录 WordPress 后台,点击插件菜单下的安装插件即可。
在搜索字段中,键入“WooCommerce”,然后点击“搜索插件”。找到后,您可以查看相关的详细信息,例如发布时间、评级和说明。当然,更重要的是,您可以进行安装!点击“立即安装”,WordPress 便可立即开始安装。
手动安装
手动安装方法需要您下载我们的电子商务插件并使用您喜欢的 FTP 工具上传到您的服务器。WordPress codex 介绍了如何这么做。
更新中
自动更新应能顺畅工作,但我们仍然建议您对站点进行备份。
If you encounter issues with the shop/category pages after an update, flush the permalinks by going to WordPress > Settings > Permalinks and hitting “Save.” That should return things to normal.
示例数据
WooCommerce 自带一些样本数据,您可以使用这些数据查看产品的外观;通过 WordPress 导入程序导入 sample_products.xml。您还可以使用核心 CSV 导入程序或我们的 CSV Import Suite 扩展程序导入 sample_products.csv
FAQ
- 我在哪儿能找到WooCommerce的文档和用户向导呢?
-
如需获取设置和配置 WooCommerce 方面的帮助,请参阅我们的用户指南。
有关 WooCommerce 扩展或主题的问题,请参阅我们的 Codex。
- 我在哪儿能获取到支持或者与其它使用者交流呢?
-
您如果遇到问题,可以在 WooCommerce 插件论坛提问。
有关 WooCommerce.com 中提供的付费扩展程序的帮助,请使用我们的帮助台。
- WooCommerce 与我的主题兼容吗?
-
可以!WooCommerce 可以使用任何主题,但是需要设置一些样式。请参阅我们的 Codex 获取帮助。如果您在寻找内置 WooCommerce 集成的主题,我们建议使用 Storefront。
- 在哪儿能请求到新特性、支持电子商务的主题和扩展插件?
-
您可以在 WooIdeas 面板上对新功能和扩展程序进行投票并发出请求。
- 我在哪儿能报告bugs或者为这个项目做贡献?
-
报告有关 WooCommerce GitHub 代码库的错误。您还可以在我们的支持论坛中报告这些问题。
- Rest API文档在哪儿?
-
您可以在 WooCommerce REST API Docs 上找到我们的 REST API 文档。
- WooCommerce 很棒!我可以做贡献吗?
-
是的,您可以!加入我们的 GitHub 代码库。
Reviews
Contributors & Developers
“WooCommerce” is open source software. The following people have contributed to this plugin.
Contributors“WooCommerce” has been translated into 59 locales. Thank you to the translators for their contributions.
Translate “WooCommerce” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
3.7.1 – 2019-10-09
- Security – Add an exit after the redirect when checking author archive capabilities for customers.
- Security – Ensure 404 pages with single product urls cannot be exploited using Open Redirect.
3.7.0 – 2019-08-12
- Enhancement – Added table ENGINE to system status report for debugging purposes. #23101
- Enhancement – Format empty cart message as information notice. #23152
- Enhancement – Add taxonomy-specific classes to active filters widget. #23122
- Enhancement – Allow emails
Thanks
wording to be modified via the email settings. #22927 - Enhancement – Move tax classes from WordPress Options to a new
wc_tax_rate_classes
table. #23093 - Enhancement – Make WooCommerce shop roles translatable. #23150
- Enhancement – Prevent the Cart, Checkout and My Account pages from being set to the same pages. #23479
- Enhancement – New coupon code generate button on the coupon page. #24069
- Enhancement – Add
tag_operator
paramater to the[products]
shortcode for use with thetag
paramater ie.[products tag='tag1,tag2' tag_operator='AND']
. #24111 - Tweak – When cleaning up variations due to product type change, force delete them instead of trashing. #23478
- Tweak – Change wording on the link to change the address so reflect if an address is already present or not. #23532
- Tweak – If variations are missing prices, show a notice in the product data panel. #23133
- Tweak – Use
determine_locale()
to properly load custom translation files. #23785 - Tweak – OBW: Switch shipping labels and shipping zones placement. #23781
- Tweak – Show the quantity refunded on customer facing order screens. #23038
- Tweak – CSV product import now allows true/false values for the published field, as well as the original 0 (private), -1 (draft), 1 (publish) values. #23207
- Tweak – Update product attribute sorting tooltip to clarify usage. #23222
- Tweak – Store tax rate percentage in the tax line items on orders. #23268
- Tweak – Remove the left and right margin from the logo in emails. #23360
- Tweak – Use the high res version of the WP spinner in the coupon Block UI. #23364
- Tweak – Improve user registration validation messages. #23468
- Tweak – Auto generate a new username when a username is blacklisted by WordPress. #23672
- Tweak – Guest cart sessions now gets deleted when a user logs in, preventing duplicate cart sessions. #23687
- Tweak – Include the store’s base postcode and city when calculating order taxes. #23695
- Tweak – Update the generate username setting description label to reflect how the username is actually generated. #23911
- Tweak – OBW: Adjust plugin highlight container sizes to avoid overlap. #23997
- Tweak – Round tax amounts late when the round at subtotal level setting is enabled to reduce rounding errors. #24024
- Tweak – OBW: Now includes WooCommerce Admin as a recommended plugin. #24058
- Template – Review and update all template files escaping. #23460
- Template – Remove mention of shipping section from the checkout/form-login.php template as shipping is not always a requirement for an order. #23941
- Template – Add new filter
woocommerce_before_thankyou
to the checkout/thankyou.php template. #23538 - Template – Add new
woocommerce_widget_shopping_cart_total
hook to replace hardcoded subtotal in cart/mini-cart.php template. #24145 - Template – Add new
woocommerce_widget_shopping_cart_after_buttons
hook in cart/mini-cart.php template. #24145 - Template – Add new
woocommerce_before_cart_collaterals
hook in cart/cart.php template. #24145 - Template – Correct the plural forms usage in loop/result-count.php template. #24005
- Dev – Introduce new PHP 5.6 minimum requirement. #23924
- Dev – Introduce new WordPress 4.9 minimum requirement. #24156
- Dev – Move the settings save functionality from the
settings_page_init
function to thewp_loaded
action so it is not saved after the settings page renders. #23091 - Dev – Add quantity input action hooks
woocommerce_before_add_to_cart_quantity
andwoocommerce_after_add_to_cart_quantity
. #23166 - Dev – Add
$this
parameter to email class filters. #23250 - Dev – Add new
WC_Abstract_Order::get_coupons()
method for returning all coupon line item objects on an order. #23663 - Dev – Added new action
woocommerce_product_read
toWC_Product_Data_Store_CPT::read()
. #23181 - Dev – Add new filter
woocommerce_admin_order_buyer_name
to theWC_Admin_List_Table_Orders::render_order_number_column()
method to change the buyer name in orders list screen. #23741 - Dev – Add new actions to
WC_Helper
class for when WooCommerce.com Product Subscription statuses changewoocommerce_helper_subscription_activate_success
,woocommerce_helper_subscription_activate_error
,woocommerce_helper_subscription_deactivate_success
, andwoocommerce_helper_subscription_deactivate_error
. #23041 - Dev – Extend usage and event tracking (if opted in) to system status, admin order and admin coupon pages. #23190 #23189 #23883
- Dev – Add
woocommerce_after_X_object_save
actions, and passed objects towoocommerce_new_x
andwoocommerce_update_x
actions. #23338 - Dev – Update customer order and lifetime spend totals in
wc_update_new_customer_past_orders()
to triggercustomer.updated
webhooks for paid orders. #23402 - Dev – Preserve the State field’s custom css classes when selecting an option from the Country dropdown. #23433
- Dev – Add new
woocommerce_product_related_posts_shuffle
filter inwc_get_related_products()
to enable/disable related product shuffling, defaults to true. #23562 - Dev – Deprecate the
WC_Abstract_Order::get_used_coupons()
method and replace it with a new methodWC_Abstract_Order::get_coupon_codes()
. #23689 - Dev – Add new
woocommerce_prices_include_tax
filter in thewc_prices_include_tax()
function. #23697 - Dev – Add new
woocommerce_admin_after_product_gallery_item
filter in theWC_Meta_Box_Product_Images::output()
method for adding additional markup after product gallery items. #23743 - Dev – Remove unused images
assets/images/klarna-white.png
andassets/images/square-white.png
. #23748 - Dev – Move Free Shipping method JavaScript code from outputting on all shipping setting pages to just the Free Shipping page using the
admin_footer
hook. #23776 - Dev – Prevent PHP fatal error while throwing exceptions in
woocommerce_rest_insert_{post_type}_object
hooks. #23793 - Dev – Add new
woocommerce_enforce_password_strength_meter_on_checkout
filter in theWC_Frontend_Scripts::get_script_data()
method to allow enforcing the password strength meter on checkout. #23811 - Dev – Add new
woocommerce_search_products_post_statuses
filter in theWC_Product_Data_Store_CPT::search_products()
method for controlling what post statuses to include in product searches. #23838 - Dev – Allow filtering
woocommerce_order_formatted_shipping_address
even when no shipping address is defined. #23859 - Dev – Change the query in the
WC_Product_Data_Store::find_matching_product_variation()
method to always respect the ordering of variations. #23881 - Dev – Move all feature plugin features out from the WooCommerce codebase and utilize composer and an autoloader for including it in WooCommerce core, affects WC REST API and WC Blocks. #23957
- Dev – Allow displaying multiple error messages through the registration validation. #23968
- Dev – Add new
woocommerce_cart_item_removed_notice_type
,woocommerce_cart_updated_notice_type
andwoocommerce_add_to_cart_notice_type
filters for changing the default notice types for cart notices. #24021 - Dev – Add namespaced support for Jetpack 7.5 tracking library. #24140
- Dev – Add support for an improved WooCommerce.com Marketplace browse and purchase experience (in progress). #24075 #24123
- Dev – Added
$order
and$product
as parameters to thewoocommerce_ajax_order_item
filter inWC_Ajax::add_order_item()
. #24108 - Dev – Add new
woocommerce_product_import_image_separator
filter inWC_Product_CSV_Importer::parse_images_field()
for adjusting the product images seperator. #24120 - Dev – Add new
woocommerce_widget_shopping_cart_subtotal()
template function that hooks into thewoocommerce_widget_shopping_cart_total
action to output the mini cart subtotal. #24145 - Dev – Deprecate the
woocommerce_before_cart_item_quantity_zero
action fromWC_Cart::restore_cart_item()
in favor of existingwoocommerce_cart_item_removed
action. #23112 - Dev – Deprecate WC_Tax::maybe_remove_tax_class_rates which hooked into the WP Options update hook for taxes in favor of new function WC_Tax::delete_tax_class_by which works on the new tax classes table. #24213
- Fix – Use version_compare for determining the maximum WooCommerce database version number. #23092
- Fix – Missing space and closing
<strong>
tag in WooCommerce.com disconnect message. #24073 - Fix – CSV Importer – Skip rows during update if a SKU column exists, but the value is empty. #23262
- Fix – Allow matching
Any
attributes when callingWC_Product_Data_Store::find_matching_product_variation()
. #23067 - Fix – Switch coupon amount validation based on decimal seperator setting. #23137
- Fix – Show the correct results for shortcodes on static homepages when sorting. #23159
- Fix – Queue AJAX add to cart events to avoid overwriting session data. #23293
- Fix – Wrong subtotals when changing tax classes via the
woocommerce_product_get_tax_class
filter. #23344 - Fix – Fatal error on plain text order emails where products were deleted. #23754
- Fix – Do not pass the
no_shipping
argument to PayPal when the order contains shippable items. #23773 - Fix – Product review form does respects the
require_name_email
WordPress core option. #23786 - Fix – Do not cache expired sessions, negative expiry causes errors in some caching modules. #23863
- Fix – WC_Log_Handler_DB logs now uses the same timestamp format as text logs, Y-m-d H:i:s. #23863
- Fix – Display line breaks for customer notes in emails, and order details. #23969
- Fix – Correct plural forms usage in
WC_Admin_Report
class. #24020 - Fix – System status database info section throwing a PHP notice on some DB environments. #24023
- Fix – On the system status database info section display a message informing users that WooCommerce was unable to get database information instead of an error, when a database sharding plugin is active. #24034
- Fix – Usage and event tracking (if opted in) was not working correctly in the OBW. #24056
- Fix – Fatal error on downloads report when some download files were missing. #24118
- Fix – Prevents the taxes columns from being removed when the order is no longer editable in admin. #23884
- Fix – State field overwritten with blank value when saving orders via wp-admin. #24301
- Performance – Improve the speed of the admin dashboard by only updating transients once per class. #23011
- Performance – Reduce number of queries needed to populate variations data by priming post caches. #23272
- Performance – Persistant cart improvements, only update the persistent cart if the cart items actually change. #23112
- Performance – Exclude
action_log
comment types fromwp_count_comments
. #24071 - Localization – Added validation for Italian postcodes. #23269
- Localization – Remove unused tax locale defaults since we now promote auto tax services instead. #23431
- Localization – Define correct address format for Uganda. #23178
- Localization – Hide the postcode and update the state label to “Province” for Mozambique. #23764
- Localization – OBW: Make postal code optional based on locale data. #23915
- Localization – Add new currency for São Tomé, Príncipe dobra and Mauritanian ouguiya. #23950
- Localization – Change Canada poscode label to
Postal code
. #23740